tagline

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tag line

also tag·line  (tăg′līn′)
n.
1. An often repeated phrase associated with an individual, organization, or commercial product; a slogan.
2. An ending line, as in a play or joke, that makes a point.
American Heritage® Dictionary of the English Language, Fifth Edition. Copyright © 2016 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company. All rights reserved.

tagline

(ˈtæɡˌlaɪn)
n
1. (Journalism & Publishing) an amusing or memorable phrase designed to catch attention in an advertisement
2. another name for punchline
Collins English Dictionary – Complete and Unabridged, 12th Edition 2014 © HarperCollins Publishers 1991, 1994, 1998, 2000, 2003, 2006, 2007, 2009, 2011, 2014

tagline

A line attached to a draft of cargo or container to provide control and minimize pendulation of cargo during lifting operations. See also container; draft.
Dictionary of Military and Associated Terms. US Department of Defense 2005.
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The best taglines are short but powerful, pointed but not pithy, and memorable without being annoying--think Nike's "Just Do It" or John Deere's "Nothing Runs Like a Deere." Striking the balance between adequate brand representation and impactful messaging can be tough, but HTC (Conway, S.C.) found it in 2010 when the company coined its, "This is life.
Taglines: That's Saying a Lot!
PSC SafetyGuider Pole[TM] - A push/pull pole that is used for hands-free guiding, directing of heavy crane, fork lift loads and retrieving the taglines.
PSC Hands-Free Safety Tools Has a New Website
During the session students engaged in walks, develop taglines, posters and give speeches on the importance of cleanliness.
WCLA session on Clean Green Pakistan
Other taglines for beverages include "sarap punch," "creamylicious," "thirst for more," "lakas sarap," "taste the classic" and "stubbornly refreshing."
More 'coined' words and catch phrases
Like all great taglines, it was both simple and memorable.
Nike's 'Just do it' tagline
Ashish Panjabi, COO of Jacky's, presented and discussed the type of taglines that many brands adopt and their impact to the companies, during the award ceremony.
Jacky's wins Superbrand award
The site launched a social media contest inviting people to submit their own taglines on Twitter or Instagram with the hashtag #getchosen.
What's Your Best JDate Tagline? The Jewish Dating Website Wants to Know
Steve Stallman, president of Stallman Marketing, points out that these 1986 and 2014 ads (along with their respective taglines) are indeed variations on a familiar theme.
Hunger Games: how Snickers fired a quarterback, hired a zebra and tweaked one of the most famous taglines in advertising history
Taglines such as "Excellence Through Quality" or "Best Value in Town" are invisible.
Words to work by writing the perfect company tagline

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