gimmicky
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gim·mick
(gĭm′ĭk)n.
1.
a. An innovative idea or stratagem that is used to attract attention or business but has little or no intrinsic value: "Mr. Freed tried every gimmick to attract customers, once even installing a traffic light in front of the restaurant to force cars to stop" (Sam Roberts).
b. A significant feature that is obscured, misrepresented, or not readily evident; a catch: This deal seems too good to be true. What's the gimmick?
2.
a. A device employed to cheat, deceive, or trick, especially a mechanism for the secret and dishonest control of gambling apparatus.
b. An innovative or unusual mechanical contrivance; a gadget.
3. A small object whose name does not come readily to mind.
tr.v. gim·micked, gim·mick·ing, gim·micks
1. To add gimmicks to; clutter with gadgets or attention-getting details. Often used with up.
2. To change or affect by means of a gimmick.
[Origin unknown.]
gim′mick·y adj.
American Heritage® Dictionary of the English Language, Fifth Edition. Copyright © 2016 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company. All rights reserved.
Translations
مُسْتَعْملا حيلَه للفت الأنْظار
nápaditýtrikový
for smartfuld af fiduser
brellulegur
aldatıcıhileli
Collins Spanish Dictionary - Complete and Unabridged 8th Edition 2005 © William Collins Sons & Co. Ltd. 1971, 1988 © HarperCollins Publishers 1992, 1993, 1996, 1997, 2000, 2003, 2005
Collins English/French Electronic Resource. © HarperCollins Publishers 2005
gimmicky
adj → effekthascherisch
Collins German Dictionary – Complete and Unabridged 7th Edition 2005. © William Collins Sons & Co. Ltd. 1980 © HarperCollins Publishers 1991, 1997, 1999, 2004, 2005, 2007
Collins Italian Dictionary 1st Edition © HarperCollins Publishers 1995
gimmick
(ˈgimik) noun something used to attract attention to something or someone. an advertising gimmick.
ˈgimmicky adjectiveKernerman English Multilingual Dictionary © 2006-2013 K Dictionaries Ltd.